How much should I spend on Facebook ads?

Start with $50-100/day minimum for testing. Most successful campaigns run $100-300/day. We’ll recommend the right budget based on your goals and market.

How quickly will I see results?

Most clients see leads within 48 hours of launch. Optimised results typically come in weeks 2-4. Full ROI usually appears by month 2.

What if I don't have professional photos or videos?

No problem. We include basic creative in all packages. For video content, we can use stock footage or arrange local production.

Can you guarantee results?

Most clients see an instant improvement in their ad performance. We expect you to see consistently improved ad performance within the first month after a period of testing and refinement.

How long does it take to see results from ads?

Yes. If we don’t hit agreed KPIs within 90 days, we work for free until we do. We’ve never had to invoke this.

Do Facebook ads work for B2B?

Absolutely. LinkedIn might seem obvious for B2B, but decision-makers spend more time on Facebook. We’ve generated millions in B2B revenue through Facebook.

Will you manage comments and messages?

Basic community management is included. For 24/7 response management, we offer an additional service or can train your team.

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Digital Marketing for Solar Companies That Generates Qualified Leads

We help Australian solar companies reduce their cost per lead and fill their installation pipeline through Google Ads, SEO, and conversion-optimised landing pages. Stop paying for tyre-kickers who will never convert.

5.0

★ ★ ★ ★ ★

Google Reviews

$ 0 M+

Ad Spend Managed for Solar

0 +

Qualified Solar Leads/Month

0 X

Average ROAS

Real Results From Real Aussie Businesses

See what they’re saying about us and how we’ve helped transform their businesses.

Verified

5.0

★ ★ ★ ★ ★

"From 2 days of work to fully booked in 3 months"

Uprise Digital transformed our struggling business. We went from barely surviving to turning away work. Best investment we’ve made.

Verified

5.0

★ ★ ★ ★ ★

"Our Q1 and Q2 2025 pipeline is completely full"

Lakshane’s team delivers exceptional results. They don’t just run ads – they understand our business and help us grow strategically.

Verified

5.0

★ ★ ★ ★ ★

"25-35 high-quality leads every single month"

Four months in and our decking business has never been busier. The leads are qualified and ready to buy.

Recent Results From Australian Businesses

Farache Group

Sydney

1100%

Revenue Growth in 6 Months

Better Life Patios

Brisbane

247%

Increase in Sales in 6 Months

Just Focus

Melbourne

80+

Inquiries a month

High Grade Renovation

Sydney

536%

Revenue growth in 4 months

Digital Marketing Agency Services

Everything you need to turn clicks into clients – handled for you.

Meta/ Facebook Ads

Strategic Facebook and Instagram campaigns engineered to captivate your audience, stimulate demand, and deliver purchase-ready prospects — quality over quantity every time.

Google Ads

Precision-targeted search and YouTube campaigns that establish your dominance when customers are ready to buy, featuring laser-focused targeting and maximum return on investment.

Web Design

Elite websites crafted to wow visitors and engineered for conversions. We blend compelling brand narratives with intuitive user experiences to transform traffic into loyal customers.

Landing Pages

Creation Results-focused landing pages custom-built for your specific offers, target market, and objectives — powered by compelling messaging, stunning visuals, and strategic lead generation systems.

CRO

We dissect user interactions, conduct extensive testing, and optimise every component to maximize visitor-to-lead conversions and transform prospects into paying customers.

Why Most Solar Companies Struggle With Online Marketing

Solar marketing is not the same as marketing for a plumber or electrician. The sales cycle is longer, keyword competition is fierce, and most agencies treat your business like every other trade.

Sky-High Cost Per Lead on Google Ads

Solar keywords like ‘solar panel installation’ and ‘solar quotes’ are among the most competitive in Australia. Without specialist strategy, you pay $80-150 per lead for enquiries that never convert into installations.

Low-Quality Enquiries That Waste Your Sales Team's Time

Your inbox fills with people shopping for the cheapest quote who have no intention of moving forward. Without proper lead qualification built into your funnel, every form submission is a coin flip.

Seasonal Demand Swings That Kill Revenue Forecasting

Summer booming, winter dead. A consistent digital marketing strategy using SEO content, retargeting, and commercial solar campaigns smooths the seasonal rollercoaster.

Results We Have Delivered for Australian Solar Companies

Real numbers from solar businesses we have worked with. Not projections, not benchmarks from other industries.

0 %

Increase in Qualified Leads

Restructured Google Ads campaigns with dedicated landing pages per service area.

$ 0

Average Cost Per Qualified Lead

Down from $120+ through keyword targeting, negative keywords, and multi-step forms.

0 X

Return on Ad Spend (ROAS)

Attributed revenue from closed installations tracked from ad click to signed contract.

Solar Marketing Services We Offer

Every service is adapted specifically for the solar industry. No repurposed generic templates.

Google Ads Management for Solar Companies

Campaigns structured around how solar buyers search. Separate structures for residential, commercial, battery storage, and financing. High-intent keywords including ‘solar panel installation [city]’, ‘solar quotes near me’, ‘best solar company [suburb]’.

Landing Pages Built to Convert Solar Leads

Fast-loading, mobile-first pages with savings calculators, rebate info, system comparisons, financing options, and verified reviews. Localised per service area for better Quality Score and conversion rate.

SEO for Solar Companies and Installers

Technical SEO, local SEO, Google Business Profile optimisation, suburb-level service pages, and educational content targeting the full buyer journey from ‘how much do solar panels cost’ to ‘best solar installer near me’.

The Real Problem Is Not Traffic. It Is Conversion.

Most solar companies think they have a traffic problem. They do not. They have a conversion problem. Visitors leave without requesting a quote because the page does not answer their questions or build enough trust.

We fix the entire funnel. Multi-step forms capture property type, roof orientation, energy usage, and budget range so your installers only spend time on prospects ready to move forward.

What Changes When You Work With a Solar Marketing Specialist

Before Working With Us

After Working With Us

Specialising in Leading Platforms to Produce Effective Results

How We Give Your Solar Business an Unfair Advantage

Conversion-First Campaign Strategy

Every campaign engineered for cost per acquisition, not vanity metrics.

Solar-Specific Conversion Tracking

Full journey tracking: ad click to form to call to consultation to installation.

Hyper-Local Targeting and SEO

Campaigns and landing pages per service area with local content and reviews.

Speed-to-Lead Automation

Instant SMS/email notifications + automated follow-ups to reduce no-shows.

The Harsh Truth About Solar Marketing Agencies

Most agencies treat solar like any other trade. Same broad-match campaigns, same generic landing pages, same vanity metric reports. Solar has longer sales cycles, complex ROI calculations, government rebates, and distinct residential vs commercial buyer intent. If your agency cannot explain the difference between a residential and commercial solar funnel, they are costing you money.

Our Solar Marketing Process: From Click to Installation

Capture High-Intent Solar Traffic

Precision Google Ads and local SEO targeting people actively searching for solar installation and quotes in your service area.

Convert With Solar-Optimised Landing Pages

Custom pages with savings calculators, rebate info, system comparisons, installation photos, and multi-step qualification forms.

Qualify, Deliver, and Track

Multi-step forms filter tyre-kickers. Qualified leads delivered instantly with full context. Attribution tracked from click to completed installation.

Our Commitment to Solar Clients

We treat your advertising budget like our own money. No lock-in contracts. Full transparency. Monthly reporting showing cost per qualified lead and ROAS, not just clicks.

We only work with a limited number of solar companies per region to avoid conflicts of interest. When we work with you, we are all in.

How We Work With Solar Companies

40+ 5 Star Reviews

5.0 ★★★★★

Solar Marketing Audit and Strategy

Audit your website, Google Ads, SEO visibility, and conversion funnel. Analyse competitors. Present strategy with projected costs and lead volumes.

Landing Page Design and Development

Dedicated landing pages per service area with solar-specific trust signals, local content, and conversion-optimised forms.

Campaign Launch and Optimisation

Google Ads live with precise targeting. Weekly optimisation based on lead quality and CPA, not click volume.

Monthly Reporting and Scaling

Clear performance data. Cut what does not work. Scale what does. Consistent, predictable pipeline growth.

Frequently Asked Questions About Solar Digital Marketing

How much should a solar company spend on Google Ads in Australia?

We recommend $3,000-5,000/month for a single service area. Solar keywords cost $3-8/click in Australia. Qualified leads $30-80 with optimised campaigns.

How long does it take for solar marketing to generate leads?

Google Ads: 1-2 weeks. Peak performance: 4-8 weeks. SEO: 3-6 months. We run ads for immediate flow while building organic visibility.

What is a good cost per lead for solar companies?

Well-optimised: $30-60. Industry average without optimisation: $80-150. The key is lead qualification, not raw volume.

Do you work with both residential and commercial solar?

Yes. Completely separate campaigns, landing pages, and follow-up sequences for each segment.

Can you help solar companies rank organically on Google?

Yes. Technical SEO, Google Business Profile, suburb-level pages, educational content targeting the full buyer journey.

How is solar marketing different from general trade marketing?

Higher transaction values, longer decision cycles, ROI calculations, government rebates, distinct residential vs commercial intent.

Ready to Generate More Qualified Solar Leads?

Book a free strategy session. We will audit your current solar marketing, identify the biggest opportunities, and show you how to reduce your cost per lead.

★ ★ ★ ★ ★

5.0 Rating

40+ Reviews

Digital Marketing for Solar Companies That Generates Qualified Leads

Real Results From Real Aussie Businesses

Recent Results From Australian Businesses

Digital Marketing Agency Services

Meta/ Facebook Ads

Google Ads

Web Design

Landing Pages

CRO

Why Most Solar Companies Struggle With Online Marketing

Sky-High Cost Per Lead on Google Ads

Low-Quality Enquiries That Waste Your Sales Team's Time

Seasonal Demand Swings That Kill Revenue Forecasting

Results We Have Delivered for Australian Solar Companies

Increase in Qualified Leads

Average Cost Per Qualified Lead

Return on Ad Spend (ROAS)

Solar Marketing Services We Offer

Google Ads Management for Solar Companies

Landing Pages Built to Convert Solar Leads

SEO for Solar Companies and Installers

The Real Problem Is Not Traffic. It Is Conversion.

What Changes When You Work With a Solar Marketing Specialist

Before Working With Us

After Working With Us

Specialising in Leading Platforms to Produce Effective Results

How We Give Your Solar Business an Unfair Advantage

Conversion-First Campaign Strategy

Solar-Specific Conversion Tracking

Hyper-Local Targeting and SEO

Speed-to-Lead Automation

The Harsh Truth About Solar Marketing Agencies

Our Solar Marketing Process: From Click to Installation

Capture High-Intent Solar Traffic

Convert With Solar-Optimised Landing Pages

Qualify, Deliver, and Track

Our Commitment to Solar Clients

How We Work With Solar Companies

Frequently Asked Questions About Solar Digital Marketing

Ready to Generate More Qualified Solar Leads?

Let’s grow your Business

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